Looking beyond the auto industry to comprehend what’s happening in social, technological, economic, environmental and political arenas, Looking Further with Ford is a compilation of global research offering a blueprint for understanding how trends are expected to influence products and brands for 2016 and beyond.
The fourth edition of the report focuses on themes of inspiration, ingenuity and a strengthened sense of self-identity as presented by Ford’s Global Consumer Trends and Futuring Manager, Sheryl Connelly.
Download the full publication at www.fordtrends.com
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